There’s a trend that’s been developing over the last couple of years in the titles of TV shows; I started really noticing it last year and it’s escalating. Some marketing guru must have planted the idea that a ONE WORD title is the way to go. Once a few of the shows so entitled appeared, it was only a matter of time for other stations to follow suit.
It was a great marketing idea; The single word title grabs you right away. It stands out like a naked woman in a crowd. The one word, often itself a powerful word with a strong meaning screams at you to pay attention to me! See if you agree.
Blacklist (I cheated by omitting the THE)